Monday, September 22, 2014

Electric Vehicle Promotion



Some have suggested that a electric conversion car should be in "good taste" and not have obtrusive markings that indicate that it is 100% Electric Drive.  This view is flawed in that part of the point of  building an EV conversion is to show as many people as possible that all electric cars are real, and that there is one driving next to them in traffic.  Having said that, the conversion should be done thoughtfully and the car made as reliable as is possible since it does no good to be seen at the side of the road waiting for a tow truck!

Janusz, at Daxam in Elk Grove Village, is a specialist in the manufacture and installation of vehicle decals and graphics.  With his help, colors were selected that closely matched the 1992 BMW Alpine White and the characteristic blue used by BMW.  Samples decals were initially produced using both a "BMW Blue" style and a lighter "Tiffany Blue" style to see how they would appear. 



Scanned Proof: Electric Logo 2 showing the proofs of the proposed car decals that announce the electric car.  The darker blue does not scan very well in the above picture and the actual decal is very close to the blue that is used by BMW.

 Subsequently it was decided not to waste the original decals, and instead have Daxam produce the "ELECTRIC" logo on a removable magnetic backing using a blue similar to the classic "BMW Blue" on a white that is similar to BMW's Alpine White.  A pair of these magnetic signs were applied to both front doors.  Ready to dance!


Picture DSC01793  of the final magnetic sign ready to be applied to the front door panels.
 



Picture DSC01792 showing the preliminary installation of the magnetic signs to the door of the 1992 BMW 325i.  The dimensions of the sign are 41" x 6.5" and the sign exactly fits within the lower panel of the door.  This magnetic sign will be removed when the car is repainted at the end of the conversion process and the final decals installed at that time.  In the mean time the magnetic signs will provide visibility during the initial road tests.

No comments:

Post a Comment